HerBalance LLC (“Company,” “we,” “us,” or “our”) operates the HerBalance website, mobile application, and related services (collectively, the “Services”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Services.

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By accessing or using our Services, you agree to the terms of this Privacy Policy.

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1. Information We Collect

We collect information you provide directly to us, as well as certain information automatically when you use our Services.

 

a. Information You Provide

• Name (optional)

• Email address

• Account login credentials

• Recipes, meals, preferences, and other content you input into the app

• Communications you send to us (such as support requests)

 

b. Information Collected Automatically

• Device information (such as device type, operating system)

• Usage data (such as app interactions, features used, and activity within the Services)

• IP address and general location (used to determine approximate region and time zone)

• Cookies and similar tracking technologies (on our website)

 

c. Information from Third Parties

• Analytics and advertising partners (such as Meta/Facebook) may provide us with aggregated or anonymized insights about user interactions with our ads

 

2. How We Use Your Information

We use your information to:

• Provide, operate, and maintain the Services

• Create and manage your account

• Personalize your experience within the app (such as recipes, insights, and features)

• Improve functionality, performance, and user experience

• Communicate with you, including responding to inquiries and support requests

• Send emails, updates, and promotional content if you have opted in

• Deliver marketing communications related to HerBalance products, features, and offers

• Measure and improve advertising performance

• Develop custom and lookalike audiences through platforms such as Meta (Facebook and Instagram)

• Comply with legal obligations and enforce our Terms

 

3. How We Share Your Information

We do not sell your personal information.

We may share your information with:

 

a. Service Providers

Third-party vendors that help us operate our Services, such as:

• Hosting providers

• Analytics providers

• Email marketing platforms

• Payment processors (Apple App Store, Google Play, RevenueCat, etc.)

 

b. Advertising Partners

We may share limited data with advertising platforms (such as Meta) to:

• Measure ad performance

• Create custom audiences

• Develop lookalike audiences

This data is used in a privacy-conscious manner and is not sold.

 

c. Legal Requirements

We may disclose your information if required to:

• Comply with applicable laws or regulations

• Respond to legal requests

• Protect our rights, users, or Services

 

4. Cookies and Tracking Technologies

We use cookies, pixels, and similar tracking technologies on our website and app to:

• Understand user behavior

• Improve our Services

• Support marketing and advertising efforts

You can control cookies through your browser settings.

 

5. Email Communications

If you opt in to receive emails from us, we may send:

• Newsletters

• Product updates

• Promotional offers

You can unsubscribe at any time by clicking the “unsubscribe” link in any email.

 

6. Data Retention

We retain your information only as long as necessary to:

• Provide the Services

• Comply with legal obligations

• Resolve disputes

• Enforce our agreements

You may request deletion of your data at any time.

 

7. Your Privacy Rights (Global)

Depending on your location, you may have rights under applicable privacy laws, including:

• Access the personal data we hold about you

• Request correction of inaccurate data

• Request deletion of your data

• Object to or restrict certain processing

• Request data portability

To exercise your rights, contact us at: support@herbalancelifestyle.com

 

8. Data Security

We implement reasonable administrative, technical, and organizational measures to protect your information. However, no system is completely secure.

 

9. Children’s Privacy

Our Services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children.

 

10. International Data Transfers

Your information may be processed and stored in countries outside your own, including the United States. By using our Services, you consent to such transfers.

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We take appropriate measures to protect your data when it is transferred internationally, including using secure systems and trusted service providers.

We only share data as necessary to operate the app and do not sell your personal information.

 

11. Third-Party Links

Our Services may contain links to third-party websites or services. We are not responsible for their privacy practices.

 

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify users of significant changes by updating the “Effective Date” or through the Services.

 

13. Contact Us

If you have any questions about this Privacy Policy, you can contact us at:

HerBalance LLC
support@herbalancelifestyle.com

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14. Your Rights (European Economic Area)

If you are located in the European Economic Area (EEA), you have the right to:

• Access your personal data

• Request correction of inaccurate data

• Request deletion of your data

• Request restriction of processing

• Object to processing

• Request data portability

We process your data based on:

• Your consent

• The need to provide app functionality

• Legitimate business interests (such as improving the app)

To exercise your rights, contact us at: support @herbalancelifestyle.com

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15. California Privacy Rights

If you are a California resident, you have the right to:

• Know what personal information we collect

• Request deletion of your personal information

• Request access to your data

HerBalance does not sell personal information.

To make a request, contact us at: support@herbalancelifestyle.com

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